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 |  Internet Marketing The key to the success of marketing over the internet is the ability to isolate your audience, draw them to the website, and, ultimately have the final goal of a purchase realized. The 2 packages outlined below, utilize available software packages in addition to manpower to increase the traffic flow to the site. Further analysis is then incorporated to assess the information received, capture the key elements and transfer this information into a workable/viable direction for the website owner to follow. No dollar value has been placed on the packages, as we will undertake to evaluate each agreement on an individual basis, with the final package suited to the specific needs of the client. Marketing is an essential step in the development process that many small businesses overlook. "It is the number one mistake businesses make when they decide to go online, " says Paul Allison, vice-president of Metropolis Communications Inc. "They spend all of their money on design and do not budget any funds for ongoing marketing. There is this erroneous perception that all you need is a great website and 'they' will come. However if you don't do some very specific things, customers won't find you. There are millions of sites on the net and you need to implement a certain strategy in order to compete and be seen." Metropolis Communications Inc. will implement a marketing plan for your website that will ensure that your site is easily found on the Internet. Below is a list of activities that we employ to successfully promote your site online.
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